Cart 0
RARES website HeaderSS.png

Welcome To RARES


Be the hero to your employees! When selecting an employee benefits program, do you want excellent value with sound business practices? RARES (Regional Area Recreation and Employee Services) was chartered 36 years ago in Rochester, NY. We service Member businesses and organizations through discount offerings on products and services to your employees and Members in the form of enhanced benefits. RARES would be proud to have you join us by becoming a Member in 2019.

RARES typically works with the Human Resources staff, business owners, or organizational Executive Board Members. As a not-for-profit, a Volunteer Board governs RARES actions for NY State and National accounts. Your employees will enjoy:

  • No annoying pop-up ads

  • Pre-negotiated discount pricing, both locally and nationally - Hundreds of discounts and growing!

  • A daytime local contact for same day ticket pickup

  • A handy wallet-sized Membership card valid through December 31, 2019

RARES Newsletter - Join HERE

The RARES Newsletter features new members, activities and special discounts submitted by our Associate Member vendors for the benefit of our General Members!

While you are on our site, please add your name to our Newsletter distribution list if you're not already on it. You'll always receive the latest updates on RARES offers and discounts for members. Your e-mail address is never disclosed to a third party.

applications For Membership:

General Membership Application
Associate Membership Application
Individual or Family Membership

We are available to discuss custom solutions for your employee benefits program and goals.

In the past few years, RARES has upgraded its business model to include:

  • An office at 312 West Commercial Street in East Rochester for same day pickup, mail orders & phone inquiries Monday-Friday 9 AM-4 PM

  • FREE support at your company-sponsored business or benefits fair events

  • An active Board of Directors meeting quarterly

  • Enhanced local and national discounts

Please contact us with any questions or comments; or a RARES representative will be happy to reach out to you. RARES has been serving its members since 1983 and looks forward to working with you to add value to your employees’ benefits program.



Richard C. Rivers
Executive Director
Phone: 595-789-0245